amanda anstett
Starbucks Delivers
The Starbucks team at EY approached the Video and Storytelling Team to create a 60 second long video to pitch in-app delivery to Starbucks. The goal of the video was to create excitement and buy in around the idea of in-app delivery. The project was a fast turn around, with 7 days to write, design and animate the video. Amanda worked on the script, design, art direction and animation.
Process
I begin with gathering information about the brand and their visual style. I will be given brand guidelines, fonts, colors and other supporting information from the client and the UX designers. I will also do my own research and check out the clients youtube channel, website, and other platforms to begin to compile a mood board and style frames.
Style Frames
Before beginning a storyboard, I explore multiple ideas via individual frame designs to land on a style.
